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undergraduate thesis
USPOREDBA POSLOVANJA MARINA U HRVATSKOJ I FRANCUSKOJ NA PRIMJERU MARINE FRAPA I MARINE VAUBAN
Završni rad
2018. urn:nbn:hr:124:678435
Palada, Petra
University of Split
Faculty of economics Split

Cite this document

Palada, P. (2018). USPOREDBA POSLOVANJA MARINA U HRVATSKOJ I FRANCUSKOJ NA PRIMJERU MARINE FRAPA I MARINE VAUBAN : Završni rad (Undergraduate thesis). Split: University of Split, Faculty of economics Split. Retrieved from https://urn.nsk.hr/urn:nbn:hr:124:678435

Palada, Petra. "USPOREDBA POSLOVANJA MARINA U HRVATSKOJ I FRANCUSKOJ NA PRIMJERU MARINE FRAPA I MARINE VAUBAN : Završni rad." Undergraduate thesis, University of Split, Faculty of economics Split, 2018. https://urn.nsk.hr/urn:nbn:hr:124:678435

Palada, Petra. "USPOREDBA POSLOVANJA MARINA U HRVATSKOJ I FRANCUSKOJ NA PRIMJERU MARINE FRAPA I MARINE VAUBAN : Završni rad." Undergraduate thesis, University of Split, Faculty of economics Split, 2018. https://urn.nsk.hr/urn:nbn:hr:124:678435

Palada, P. (2018). 'USPOREDBA POSLOVANJA MARINA U HRVATSKOJ I FRANCUSKOJ NA PRIMJERU MARINE FRAPA I MARINE VAUBAN : Završni rad', Undergraduate thesis, University of Split, Faculty of economics Split, accessed 02 December 2024, https://urn.nsk.hr/urn:nbn:hr:124:678435

Palada P. USPOREDBA POSLOVANJA MARINA U HRVATSKOJ I FRANCUSKOJ NA PRIMJERU MARINE FRAPA I MARINE VAUBAN : Završni rad [Undergraduate thesis]. Split: University of Split, Faculty of economics Split; 2018 [cited 2024 December 02] Available at: https://urn.nsk.hr/urn:nbn:hr:124:678435

P. Palada, "USPOREDBA POSLOVANJA MARINA U HRVATSKOJ I FRANCUSKOJ NA PRIMJERU MARINE FRAPA I MARINE VAUBAN : Završni rad", Undergraduate thesis, University of Split, Faculty of economics Split, Split, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:124:678435

Metadata
TitleUSPOREDBA POSLOVANJA MARINA U HRVATSKOJ I FRANCUSKOJ NA PRIMJERU MARINE FRAPA I MARINE VAUBAN : Završni rad
AuthorPetra Palada
MentorLjudevit Pranić (mentor)
MBZ: 295013
GranterUniversity of Split
Faculty of economics Split
Split
Defense date and country2018-08, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Tema ovog završnog rada je usporedba poslovanja marina u Hrvatskoj i Francuskoj kroz dva primjera. Kako bi što bolje razumjeli tematiku i naĉine poslovanja u uvodnom dijelu rada pojašnjeni su osnovni pojmovi. Tako saznajemo što je turizam, kako se grana u svoje selektivne oblike. Jedan od selektivnih oblika je i nautiĉki turizam koji u svom poslovanju najveći znaĉaj ostvaruje lukama nautiĉkog turizma, marinama. Naĉin poslovanja marina provlaĉi se kroz marketinški miks 7P, marketing odredišta i održivost samog nautiĉkog turizma. Francuska i Hrvatska su zemlje razliĉitih karakteristika, Hrvatska s više prirodnih potencijala, a Francuska s boljim poslovanjima. Cilj rada je uoĉiti razlike u poslovanju i planovima za budućnost. Nautiĉki turizma Hrvatske koji je na sceni svega dvadeset godina teži naĉinu poslovanja kakav ima Francuska koja je svoje poĉetke davno prije zapoĉela. Ograniĉenost kapaciteta potiĉe obje marine na svijest o ekologiji i potpunom iskorištavanju postojećih resursa.
Abstract (english)
The theme of this final work is a comparison of marine operations in Croatia and France through two examples. In order to better understand the themes and the ways of doing business, the basic concepts are explained in the introductory part of the paper. So we find out what tourism is, how to branch it into selective forms. One of the selective forms is nautical tourism, which in its business, one of the most important parts are the ports of nautical tourism, marinas. The marina's way of operation runs through marketing mix 7P, destination marketing and the nautical tourism sustainability. France and Croatia are countries of different characteristics, Croatia with more natural potential, and France with a better business. The aim of the work is to perceive differences in business and future plans. Croatia's nautical tourism, which has been on the scene for twenty years, is striving for the way in which France had its origins long ago. The capacity constraint encourages both mariners to become aware of ecology and to start full use of existing resources.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:124:678435
Study programmeTitle: Tourism
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2018-12-11 11:29:23