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master's thesis
ETIKA I DRUŠTVENO ODGOVORNO POSLOVANJE U KORIŠTENJU FRANŠIZE MCDONALD'S U REPUBLICI HRVATSKOJ
Diplomski rad
2019. urn:nbn:hr:124:237798
Batarelo, Ivana
University of Split
Faculty of economics Split

Cite this document

Batarelo, I. (2019). ETIKA I DRUŠTVENO ODGOVORNO POSLOVANJE U KORIŠTENJU FRANŠIZE MCDONALD'S U REPUBLICI HRVATSKOJ : Diplomski rad (Master's thesis). Split: University of Split, Faculty of economics Split. Retrieved from https://urn.nsk.hr/urn:nbn:hr:124:237798

Batarelo, Ivana. "ETIKA I DRUŠTVENO ODGOVORNO POSLOVANJE U KORIŠTENJU FRANŠIZE MCDONALD'S U REPUBLICI HRVATSKOJ : Diplomski rad." Master's thesis, University of Split, Faculty of economics Split, 2019. https://urn.nsk.hr/urn:nbn:hr:124:237798

Batarelo, Ivana. "ETIKA I DRUŠTVENO ODGOVORNO POSLOVANJE U KORIŠTENJU FRANŠIZE MCDONALD'S U REPUBLICI HRVATSKOJ : Diplomski rad." Master's thesis, University of Split, Faculty of economics Split, 2019. https://urn.nsk.hr/urn:nbn:hr:124:237798

Batarelo, I. (2019). 'ETIKA I DRUŠTVENO ODGOVORNO POSLOVANJE U KORIŠTENJU FRANŠIZE MCDONALD'S U REPUBLICI HRVATSKOJ : Diplomski rad', Master's thesis, University of Split, Faculty of economics Split, accessed 12 January 2025, https://urn.nsk.hr/urn:nbn:hr:124:237798

Batarelo I. ETIKA I DRUŠTVENO ODGOVORNO POSLOVANJE U KORIŠTENJU FRANŠIZE MCDONALD'S U REPUBLICI HRVATSKOJ : Diplomski rad [Master's thesis]. Split: University of Split, Faculty of economics Split; 2019 [cited 2025 January 12] Available at: https://urn.nsk.hr/urn:nbn:hr:124:237798

I. Batarelo, "ETIKA I DRUŠTVENO ODGOVORNO POSLOVANJE U KORIŠTENJU FRANŠIZE MCDONALD'S U REPUBLICI HRVATSKOJ : Diplomski rad", Master's thesis, University of Split, Faculty of economics Split, Split, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:124:237798

Metadata
TitleETIKA I DRUŠTVENO ODGOVORNO POSLOVANJE U KORIŠTENJU FRANŠIZE MCDONALD'S U REPUBLICI HRVATSKOJ : Diplomski rad
AuthorIvana Batarelo
MentorDejan Kružić (mentor)
MBZ: 092243
GranterUniversity of Split
Faculty of economics Split
Split
Defense date and country2019-06, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
Poduzeće McDonald's je jedno od vodećih globalnih poduzeća zbog svojeg vještog poslovanja i jednim dijelom zbog toga što u poslovanju primjenjuje poslovnu etiku i društveno odgovorno poslovanje. U ovom diplomskom radu koristeći metode kvantitativne analize testirane su veze između poznavanja koncepta društveno odgovornog poslovanja i razine obrazovanja, te između diskriminacije spola i zapošljavanja i napredovanja zaposlenika. Dokazano je da ne postoji veza između poznavanja koncepta društveno odgovornog poslovanja i razine obrazovanja, te između diskriminacije spola i zapošljavanja i napredovanja zaposlenika. Nadalje, dokazano je da McDonald's primjenjuje visok stupanj društveno odgovornog ponašanja.
Abstract (english)
The company McDonald's is one of the leading global companies because of its skilled business, and partly because the business applied business ethics and corporate social responsibility. In this thesis using the methods of quantitative analysis tested the connection between knowledge of the concept of corporate social responsibility and the level of education, and gender discrimination and the recruitment and promotion of employees. It has been proven that there is no link between the knowledge of the concept of corporate social responsibility and the level of education, and gender discrimination and the recruitment and promotion of employees. Furthermore, it has been proven that McDonald's applies a high degree of socially responsible behavior.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:124:237798
Study programmeTitle: Business Studies
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2019-11-13 09:27:24