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undergraduate thesis
ULOGA POSLOVNIH BANAKA NA FINANCIJSKOM TRŽIŠTU
Diplomski rad
2019. urn:nbn:hr:124:154288
Jakirović, Petra
University of Split
Faculty of economics Split

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Jakirović, P. (2019). ULOGA POSLOVNIH BANAKA NA FINANCIJSKOM TRŽIŠTU : Diplomski rad (Undergraduate thesis). Split: University of Split, Faculty of economics Split. Retrieved from https://urn.nsk.hr/urn:nbn:hr:124:154288

Jakirović, Petra. "ULOGA POSLOVNIH BANAKA NA FINANCIJSKOM TRŽIŠTU : Diplomski rad." Undergraduate thesis, University of Split, Faculty of economics Split, 2019. https://urn.nsk.hr/urn:nbn:hr:124:154288

Jakirović, Petra. "ULOGA POSLOVNIH BANAKA NA FINANCIJSKOM TRŽIŠTU : Diplomski rad." Undergraduate thesis, University of Split, Faculty of economics Split, 2019. https://urn.nsk.hr/urn:nbn:hr:124:154288

Jakirović, P. (2019). 'ULOGA POSLOVNIH BANAKA NA FINANCIJSKOM TRŽIŠTU : Diplomski rad', Undergraduate thesis, University of Split, Faculty of economics Split, accessed 20 December 2024, https://urn.nsk.hr/urn:nbn:hr:124:154288

Jakirović P. ULOGA POSLOVNIH BANAKA NA FINANCIJSKOM TRŽIŠTU : Diplomski rad [Undergraduate thesis]. Split: University of Split, Faculty of economics Split; 2019 [cited 2024 December 20] Available at: https://urn.nsk.hr/urn:nbn:hr:124:154288

P. Jakirović, "ULOGA POSLOVNIH BANAKA NA FINANCIJSKOM TRŽIŠTU : Diplomski rad", Undergraduate thesis, University of Split, Faculty of economics Split, Split, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:124:154288

Metadata
TitleULOGA POSLOVNIH BANAKA NA FINANCIJSKOM TRŽIŠTU : Diplomski rad
AuthorPetra Jakirović
MentorZlatan Reić (mentor)
MBZ: 040684
GranterUniversity of Split
Faculty of economics Split
Split
Defense date and country2019-09, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
General Economy
Abstract
Poduzeća u Republici Hrvatskoj sve više primjenjuju društveno odgovorno poslovanje kao suvremenu poslovnu praksu. Društveno odgovorno poslovanje osim poštivanja raznih zakonskih normi podrazumjeva i druge poslovne strategije. U prošlosti je glavna poslovna strategija predstavljala stjecanje što veće količine profita, dok se danas smatra da je poslovni uspjeh i pozitivan utjecaj na okolinu, odnosno investiranje u ljudski kapital, zaštitu okoliša i odnose sa dionicima. Navedena strategija dugoročno donosi konstantan rast poduzeća i stjecanje konkurentske prednosti na tržištu. Rezultati empirijskog istraživanja koje je provedeno u poduzeću Impol-TLM d.o.o. u okviru kako društveno odgovorno poslovanje utječe na konkurentske prednosti poduzeća zaključili su da postoji pozitivna veza između stupnja primjene društveno odgovornog poslovanja i ukupnih poslovnih rezultata konkurentnosti.
Abstract (english)
Companies in the Republic of Croatia have been increasingly applying the socially responsible business strategy as a contemporary business practice. The socially responsible business, in addition to adhering to various legal norms, implies the use of other business strategies. In the past, the main business strategy used to mean gathering as much profit as possible, while today business success is also considered to be a positive environmental impact, viz. investing in the human capital, environmental protection and stock relations. In the long run, said strategy brings constant growth to the company and the competative advantage in the market. The results of the empirical research carried out in the company Impol-TLM d.o.o. regarding the socially responsible business and his effects on competitive advantages have shown the presence of a positive connection between a level of socially responsible business and overall business results of competitiveness.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:124:154288
Study programmeTitle: Business Studies
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2019-11-28 10:56:14