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undergraduate thesis
OSNIVANJE TURISTIČKE AGENCIJE „ARIA“
Završni rad
2019. urn:nbn:hr:124:375487
Petrić, Antonela
University of Split
Faculty of economics Split

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Petrić, A. (2019). OSNIVANJE TURISTIČKE AGENCIJE „ARIA“ : Završni rad (Undergraduate thesis). Split: University of Split, Faculty of economics Split. Retrieved from https://urn.nsk.hr/urn:nbn:hr:124:375487

Petrić, Antonela. "OSNIVANJE TURISTIČKE AGENCIJE „ARIA“ : Završni rad." Undergraduate thesis, University of Split, Faculty of economics Split, 2019. https://urn.nsk.hr/urn:nbn:hr:124:375487

Petrić, Antonela. "OSNIVANJE TURISTIČKE AGENCIJE „ARIA“ : Završni rad." Undergraduate thesis, University of Split, Faculty of economics Split, 2019. https://urn.nsk.hr/urn:nbn:hr:124:375487

Petrić, A. (2019). 'OSNIVANJE TURISTIČKE AGENCIJE „ARIA“ : Završni rad', Undergraduate thesis, University of Split, Faculty of economics Split, accessed 20 October 2024, https://urn.nsk.hr/urn:nbn:hr:124:375487

Petrić A. OSNIVANJE TURISTIČKE AGENCIJE „ARIA“ : Završni rad [Undergraduate thesis]. Split: University of Split, Faculty of economics Split; 2019 [cited 2024 October 20] Available at: https://urn.nsk.hr/urn:nbn:hr:124:375487

A. Petrić, "OSNIVANJE TURISTIČKE AGENCIJE „ARIA“ : Završni rad", Undergraduate thesis, University of Split, Faculty of economics Split, Split, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:124:375487

Metadata
TitleOSNIVANJE TURISTIČKE AGENCIJE „ARIA“ : Završni rad
AuthorAntonela Petrić
MentorZlatan Reić (mentor)
MBZ: 040684
GranterUniversity of Split
Faculty of economics Split
Split
Defense date and country2019-09, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
General Economy
Abstract
Završni rad se bavi izradom poslovnog plana koji će predstavljati pokretanje novog poduzetničkog pothvata. Ciljevi rada su istražiti i analizirati rentabilnost ulaganja, definirati ciljno tržište te prikazati isplativost investicije. Konačni cilj rada je saznali jeli otvaranje agencije dugoročno održivo i isplativo. Poduzetnička ideja odnosi se na osnivanje turističke agencije koja bi se primarno bavila iznajmljivanjem vozila, a kao sekundarno organiziranjem izleta, transfera (morskim i kopnenim putem i iznajmljivanjem smještaja. Kroz analizu financijskih podataka, dolazi se do zaključka o isplativosti poslovnog projekta te se očekuje dobit koja će rasti iz godine u godinu. Prednost koju turistička agencija „Aria“ ima je u točno određenom ciljnom tržištu, koje je malo, međutim isplativo i ima dinamiku rasta. Kroz rad, dolazi se do novih mogućnosti i suradnji, zapošljavanje novih radnika i kupnju novih vozila
Abstract (english)
The final paper deals with the development of a business plan that will represent the launch of a new entrepreneurial venture. The goals of the paper are to investigate and analyze the return on investment, to define the target market and to show the profitability of the investment. The ultimate goal of the paper is to find out if opening an agency is sustainable and profitable in the long run. The entrepreneurial idea refers to the establishment of a tourist agency that would primarily deal with the rental of vehicles, and as a secondary source of income organization of excursions, transfers (by sea and land) and renting accommodation. Through the analysis of financial data, a conclusion is reached about the profitability of the business project and the profit is expected to grow from year to year. The advantage of the travel agency Aria is in a specific target market, which is small, however profitable and has a dynamic growth. Through work, new opportunities and collaborations are created, the recruitment of new workers and the purchase of new vehicles.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:124:375487
Study programmeTitle: Small Enterprise Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
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Created on2019-12-06 09:43:46