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master's thesis
SMART TURIZAM U COVID-19 I POST-COVID-19 ERI
Diplomski rad
2021. urn:nbn:hr:124:920117
Šimera, Karmen
University of Split
Faculty of economics Split

Cite this document

Šimera, K. (2021). SMART TURIZAM U COVID-19 I POST-COVID-19 ERI : Diplomski rad (Master's thesis). Split: University of Split, Faculty of economics Split. Retrieved from https://urn.nsk.hr/urn:nbn:hr:124:920117

Šimera, Karmen. "SMART TURIZAM U COVID-19 I POST-COVID-19 ERI : Diplomski rad." Master's thesis, University of Split, Faculty of economics Split, 2021. https://urn.nsk.hr/urn:nbn:hr:124:920117

Šimera, Karmen. "SMART TURIZAM U COVID-19 I POST-COVID-19 ERI : Diplomski rad." Master's thesis, University of Split, Faculty of economics Split, 2021. https://urn.nsk.hr/urn:nbn:hr:124:920117

Šimera, K. (2021). 'SMART TURIZAM U COVID-19 I POST-COVID-19 ERI : Diplomski rad', Master's thesis, University of Split, Faculty of economics Split, accessed 26 December 2024, https://urn.nsk.hr/urn:nbn:hr:124:920117

Šimera K. SMART TURIZAM U COVID-19 I POST-COVID-19 ERI : Diplomski rad [Master's thesis]. Split: University of Split, Faculty of economics Split; 2021 [cited 2024 December 26] Available at: https://urn.nsk.hr/urn:nbn:hr:124:920117

K. Šimera, "SMART TURIZAM U COVID-19 I POST-COVID-19 ERI : Diplomski rad", Master's thesis, University of Split, Faculty of economics Split, Split, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:124:920117

Metadata
TitleSMART TURIZAM U COVID-19 I POST-COVID-19 ERI : Diplomski rad
AuthorKarmen Šimera
MentorDaniela Garbin Praničević (mentor)
MBZ: 267124
GranterUniversity of Split
Faculty of economics Split
Split
Defense date and country2021-09, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Business Informatics
Abstract
Pandemija virusa Covida-19 prouzrokovala je velike promjene dosadašnjeg načina života. Imun nije ostao ni turizam, čije su aktivnosti gotovo u potpunosti zaustavljene u svim dijelovima svijeta. Turizam je doživio pad kao nijedna druga gospodarska grana i u posljednje vrijeme postavlja se pitanje njegova oporavka. Jedna od strategija oporavka koja se spominje je primjena smart turizma i njegovih funkcionalnosti kako bi se ponovno pokrenule turističke aktivnosti. U ovom radu dana je analiza, usporedba i zaključci već provedenih istraživanja i objavljenih znanstvenih članaka, kao što je provedeno i samostalno empirijsko istraživanje u kojem su se ispitivala stajališta turista iz različitih zemalja svijeta o smart turizmu, primjeni smart tehnologija kao alata u borbi protiv pandemije, kao i njihove navike putovanja u trenutnoj situaciji. I već objavljeni članci te provedeno istraživanje upućuju na pozitivan utjecaj primjene smart turizma na oporavak turizma i pokretanje turističkih aktivnosti. Smart turizam u tom kontekstu ima mnogo mogućnosti implementacije, uz obraćanje pozornosti na izazove koje njegova primjena donosi.
Abstract (english)
The pandemic of the virus Covid-19 caused big changes in the way of living we were used to. Tourism didn't stay immune to this, touristic activities were completely stopped in all parts of the world. As a result of this, tourism has experienced a decline like no other industry, and recently the question of its recovery has been raised. One of the recovery strategies that has been mentioned is the application of smart tourism and its functionalities to restart tourism activities. This paper presents an analysis, comparison, and conclusions of the already conducted research and published scientific articles, as well as an independent empirical study examining the views of tourists around the world on smart tourism, application of smart tourism as a tool in the fight against the pandemic, and their travel behaviors in the current situation. Both the already published articles and the conducted research point to the positive impact of the application of smart tourism on the recovery of tourism and the launch of tourism activities. In this context, smart tourism has many possibilities for implementation, with regards to the challenges that the application of these technologies brings.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:124:920117
Study programmeTitle: Business Studies
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2021-10-26 11:27:02