prikaz prve stranice dokumenta Communication with the stakeholders in sustainable tourism
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Scientific paper - Original scientific paper
Communication with the stakeholders in sustainable tourism
In: 3rd International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2015 - Proceedings. Opatija: University of Rijeka Faculty of Tourism and Hospitality Management Opatija, 2015. pp. 63-74. urn:nbn:hr:124:140418
Garbin Praničević, Daniela; Peterlin, Judita

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Garbin Praničević, D. & Peterlin, J. (2015). Communication with the stakeholders in sustainable tourism. 3rd International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2015 - Proceedings (pp. 63-74). Opatija: University of Rijeka Faculty of Tourism and Hospitality Management Opatija. Retrieved from https://urn.nsk.hr/urn:nbn:hr:124:140418

Garbin Praničević, Daniela and Judita Peterlin. "Communication with the stakeholders in sustainable tourism." 3rd International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2015 - Proceedings, University of Rijeka Faculty of Tourism and Hospitality Management Opatija, 2015, pp. 63-74. https://urn.nsk.hr/urn:nbn:hr:124:140418

Garbin Praničević, Daniela and Judita Peterlin. "Communication with the stakeholders in sustainable tourism." In 3rd International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2015 - Proceedings, 63-74. Opatija: University of Rijeka Faculty of Tourism and Hospitality Management Opatija, 2015. Accessed 2025 January 13. https://urn.nsk.hr/urn:nbn:hr:124:140418

Garbin Praničević, D. and Peterlin, J. (2015) 'Communication with the stakeholders in sustainable tourism', 3rd International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2015 - Proceedings, University of Rijeka Faculty of Tourism and Hospitality Management Opatija, Opatija, pp. 63-74. Available at: https://urn.nsk.hr/urn:nbn:hr:124:140418 (Accessed 13 January 2025)

Garbin Praničević D, Peterlin J. Communication with the stakeholders in sustainable tourism. 3rd International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2015 - Proceedings. Opatija: University of Rijeka Faculty of Tourism and Hospitality Management Opatija; 2015. Pp. 63-74. [cited 2025 January 13] Available at: https://urn.nsk.hr/urn:nbn:hr:124:140418

D. Garbin Praničević and J. Peterlin, "Communication with the stakeholders in sustainable tourism", 3rd International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2015 - Proceedings Opatija: University of Rijeka Faculty of Tourism and Hospitality Management Opatija, 2015. [Online] Available at: https://urn.nsk.hr/urn:nbn:hr:124:140418 [Accessed: 13 January 2025]

Metadata
Title (croatian)Communication with the stakeholders in sustainable tourism
AuthorDaniela Garbin Praničević
AuthorJudita Peterlin
Author's institutionUniversity of Split
Faculty of economics Split
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract (english)
Purpose – This paper is aimed on analyzing the supporting role of information and communication technology in the process of sustainable leadership. The holistic component of sustainable leadership represents the overall focus on seeing human being and society as parts of a much bigger whole – an ecosystem that is interconnected and needs to be synchronized. Methodology – Qualitative methods of interviews, desktop research and secondary data were used in the study. Findings – Case study’s results indicate the means, such as e-mail services, webpage interactive capabilities, Facebook as social networking site and printed media that are mostly used communication tools. “Personal touch” is an emphasized code that was stated as the reason why web communication is most often directed to email or phone call communication. Blogs as social media equivalent of personal web pages are used as a trend tracking tool. YouTube channel as content community media is scarcely used, with intention to be used more for presenting in-situ accommodation and surroundings. There is a lack of resources (financial and human) to systematically use them as well as the lack of comprehensive communication strategy in the field of sustainable tourism. Contribution – Firstly, justification of communication channels as values in sustainable tourism sector. Secondly, developing a questionnaire appropriate for investigating communication with stakeholders in sustainable tourism should contribute within empirical part. And finally, an overview of different communication tools as valuable tools for improving sustainable leadership as well as rising the level of its recognition within society present a practical implication of this research.
Keywords (croatian)
Languagecroatian
Publication typeScientific paper - Original scientific paper
Publication statusPublished
Peer reviewPeer review - international
Publication versionPublished version
Publication title3rd International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2015 - Proceedings
Numberingpp. 63-74
p-ISSN1848-4050
URN:NBNurn:nbn:hr:124:140418
Publication2015
ConferenceTitle: ToSEE - Tourism in Southern and Eastern Europe 2015
Acronym: ToSEE
Location: Opatija, Croatia
Start date: 2015-05-13
End date: 2015-05-16
Assembly type: Lecture
Type of resourceText
PublisherUniversity of Rijeka Faculty of Tourism and Hospitality Management Opatija
Publishing placeOpatija
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2024-09-11 11:23:27