Title POSLOVNI PLAN NA PRIMJERU NOĆNOG KLUBA ''FEVER'' : Završni rad Author Bruno Đuderija Mentor Marina Lovrinčević (mentor)Granter University of Split Defense date and country 2017-09, Croatia Scientific / art field, SOCIAL SCIENCES Abstract Poduzetništvo je gospodarska aktivnost pojedinca ili više partnera da uz određeno ulaganje kapitala i preuzimanje rizika uz neizvjesnosti uđe u poslovni pothvat s ciljem stvaranja profita. To je način gospodarskog djelovanja u kojem poduzetnik odlučuje što, kako i za koga stvoriti i na tržištu realizirati ulazeći u poduzetnički pothvat na svoj trošak i rizik s ciljem stjecanja dobiti. Ključ uspješnog poduzetnika i poduzeća se nalazi u ideji. Ideja je uvjet koji je najpotrebniji da bi se
... More ostvarilo poslovanje. Vlastita ideja poduzetnika ili prerađena ideja tj. korištenje tuđih ideja uz promjene, su temelj poslovanja. Pojedinac mora biti kreativan, ambiciozan, domišljat i snalažljiv da bi svoju ideju realizirao u djelo. Moderni svijet se kreće konstantno bez pauze, poduzetnici moraju osjetiti pravi trenutak te ga iskoristiti da se pridruže na tržište sa svojom idejom. Temeljni dio za ostvarivanje poslovanja i realizacije ideje je biznis plan. Poslovni plan se radi sa svrhom da poduzetnik ima stalni uvid u tijek razvoja njegove ideje i da vidi kreće li se sve po planiranom. Poslovni plan je ustvari uvid u ideju poduzetnika. Dobar poslovni plan može mnogo doprinijeti bržem i kvalitetnijem razvoju poslovanja i realizaciji ideje, dok lošiji jednostavno daje negativnu sliku o samom poduzetniku i kvaliteti njegovog pothvata. Temeljna uloga biznis plana je da u samom startu prikaže isplati li se uopće krenuti u ostvarivanje poduzetnikove ideje, hoće li iz te ideje proizaći pozitivni ili negativni rezultati. Težnja svakog poslovanja je ostvarivanje tih pozitivnih rezultata, odnosno ostvariti uspjeh koji se mjeri brojnim pokazateljima, na kraju se sve svodi na ostvarivanje profita. Ideja za otvorenjem noćnog kluba Fever je proizašla iz želje poduzetnika, koji je određeno vrijeme radio na sličnim funkcijama za druge objekte, da otvori nešto gdje će imati slobodne ruke, gdje neće sputavati njegovu kreativnost, i gdje može svoju viziju pretvoriti u stvarnost. Ideja je nastala kao želja za nećim boljim, za nastojanje da se podigne gradska scena na jedan viši nivo, umjesto da stoji u fazi mirovanja već duži period vremena. Less Abstract (english) Entrepreneurship is an economic activity where an individual, or multiple partners, with certain capital investment and taking risks with uncertainty enters into a business venture to generate profit. It is a way of economic activity in which an entrepreneur decides what to create, how to create and for whom to create. He is entering the venture at his own expense and risk with the mission of gaining profit. The key to a successful entrepreneur and the company lies in the idea. The
... More idea is the most necessary condition for doing business. Own idea of an entrepreneur or a transformed idea, using other ideas with some little or big changes, is the foundation of business. An individual must be creative, ambitious, enthusiastic and resourceful to make his idea into a profitable business. The modern world moves constantly without break, entrepreneurs need to feel the right moment and use it to join the market with their idea. The basic part for doing business and realizing the idea is a business plan. The business plan is designed to keep the entrepreneur constantly aware into the course of developing his idea and to see if everything is going as planned. The business plan is in fact an insight into the entrepreneur's idea. A good business plan can greatly contribute to faster and better business development and the realization of the idea, while the worse is simply a negative image of the entrepreneur himself and the quality of his venture. The main role of a business plan is to show at the very beginning whether it is worthwhile to go into realizing an entrepreneur's idea whether the ideas will result in positive or negative outcomes from that idea. The pursuit of every business is to achieve these positive results, ie to achieve success that is measured by numerous indicators, in the end it all comes down to profit. The idea to open a nightclub Fever came from the desire of an entrepreneur, who for some time worked on similar functions for other objects, to open something where he would have free hands, where he would not stifle his creativity, and where he could turn his vision into reality. The idea came about as a wish for something better, for the urge to raise the city scene to a higher level, instead of being in the idle phase for a long time. Less Keywords
Poduzetništvo
poslovni plan
ideja
Keywords (english)
Entrepreneurship
business plan
idea
Language croatian URN:NBN urn:nbn:hr:124:144819 Study programme Title: Business Studies Type of resource Text File origin Born digital Access conditions Open access Terms of use Created on 2017-10-25 12:49:33
