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master's thesis
Kulturni turizam kao turistička razvojna strategija grada Splita
2017. urn:nbn:hr:124:088298
Farac, Lucija
University of Split
Faculty of economics Split

Cite this document

Farac, L. (2017). Kulturni turizam kao turistička razvojna strategija grada Splita (Master's thesis). Split: University of Split, Faculty of economics Split. Retrieved from https://urn.nsk.hr/urn:nbn:hr:124:088298

Farac, Lucija. "Kulturni turizam kao turistička razvojna strategija grada Splita." Master's thesis, University of Split, Faculty of economics Split, 2017. https://urn.nsk.hr/urn:nbn:hr:124:088298

Farac, Lucija. "Kulturni turizam kao turistička razvojna strategija grada Splita." Master's thesis, University of Split, Faculty of economics Split, 2017. https://urn.nsk.hr/urn:nbn:hr:124:088298

Farac, L. (2017). 'Kulturni turizam kao turistička razvojna strategija grada Splita', Master's thesis, University of Split, Faculty of economics Split, accessed 29 September 2024, https://urn.nsk.hr/urn:nbn:hr:124:088298

Farac L. Kulturni turizam kao turistička razvojna strategija grada Splita [Master's thesis]. Split: University of Split, Faculty of economics Split; 2017 [cited 2024 September 29] Available at: https://urn.nsk.hr/urn:nbn:hr:124:088298

L. Farac, "Kulturni turizam kao turistička razvojna strategija grada Splita", Master's thesis, University of Split, Faculty of economics Split, Split, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:124:088298

Metadata
TitleKulturni turizam kao turistička razvojna strategija grada Splita
AuthorLucija Farac
MentorŽelimir Dulčić (mentor)
MBZ: 95935
GranterUniversity of Split
Faculty of economics Split
Split
Defense date and country2017-09, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
Glavni cilj ovog istraživanja bio je ispitati utjecaj kulturnog turizma na turistički razvoj grada Splita. U prvom dijelu rada predstavljeni su problem i predmet istraživanja, hipoteze, ciljevi i doprinosi rada, te metode koje su korištene pri izradi rada. Teorijski su analizirani pojmovi o kulturi i kulturnom turizmu, te povijesti kulturnog turizma, a zatim je posebno razrađeno stanje kulturnog turizma u Hrvatskoj kroz kulturne strategije i trendove. Nadalje je istraženo kulturno turističko tržište na području Splitsko-dalmatinske županije, te detaljna analiza grada Splita kao kulturnog središta predstavljenog kroz prizmu materijalnih i nematerijalnih kulturnih resursa. Nakon završenog teorijskog dijela, sastavljena su 2 anketna upitnika kojeg su ispunjavali lokalno stanovništvo i poslovni subjekti grada Splita. Rezultati istraživanja putem anketnog upitnika obrađeni su u statističkom programu SPSS. U skladu s rezultatima istraživanja prihvaća se četiri od pet postavljenih hipoteza, što znači da kulturni turizam pozitivno utječe na turistički razvoj i imidž grada Splita kao turističke destinacije.
Abstract (english)
The main purpose of this research was to examine the impact of cultural tourism on the tourist development of the city of Split. The first part of the paper presents the problem and the subject of research, hypotheses, goals and contributions of the work, and the methods used in the work. Theoretically, the concepts of culture and cultural tourism and the history of cultural tourism have been analyzed, and then the cultural tourism situation in Croatia has been specifically elaborated through cultural strategies and trends. The cultural tourism market in the area of Split-Dalmatia County was further explored, and a detailed analysis of the city of Split as a cultural center represented through the prism of material and immaterial cultural resources. After completing the theoretical part, two questionnaires were compiled by the local population and business entities of the city of Split. The results of the survey through the survey questionnaire were processed in the SPSS statistical program. Four out of five hypotheses are accepted according to the results of the research, which means that cultural tourism has a positive impact on tourism development and the image of the city of Split as a tourist destination.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:124:088298
Study programmeTitle: Tourism and Hotel Management
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2017-11-29 18:12:11