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undergraduate thesis
IZRADA POSLOVNOG PLANA ZA OTVARANJE PUTNIĈKE AGENCIJE U SEGMENTU CIKLOTURIZMA NA OTOKU BRAĈU
Završni rad
2019. urn:nbn:hr:124:035293
Erceg, Josip
University of Split
Faculty of economics Split

Cite this document

Erceg, J. (2019). IZRADA POSLOVNOG PLANA ZA OTVARANJE PUTNIĈKE AGENCIJE U SEGMENTU CIKLOTURIZMA NA OTOKU BRAĈU : Završni rad (Undergraduate thesis). Split: University of Split, Faculty of economics Split. Retrieved from https://urn.nsk.hr/urn:nbn:hr:124:035293

Erceg, Josip. "IZRADA POSLOVNOG PLANA ZA OTVARANJE PUTNIĈKE AGENCIJE U SEGMENTU CIKLOTURIZMA NA OTOKU BRAĈU : Završni rad." Undergraduate thesis, University of Split, Faculty of economics Split, 2019. https://urn.nsk.hr/urn:nbn:hr:124:035293

Erceg, Josip. "IZRADA POSLOVNOG PLANA ZA OTVARANJE PUTNIĈKE AGENCIJE U SEGMENTU CIKLOTURIZMA NA OTOKU BRAĈU : Završni rad." Undergraduate thesis, University of Split, Faculty of economics Split, 2019. https://urn.nsk.hr/urn:nbn:hr:124:035293

Erceg, J. (2019). 'IZRADA POSLOVNOG PLANA ZA OTVARANJE PUTNIĈKE AGENCIJE U SEGMENTU CIKLOTURIZMA NA OTOKU BRAĈU : Završni rad', Undergraduate thesis, University of Split, Faculty of economics Split, accessed 14 November 2024, https://urn.nsk.hr/urn:nbn:hr:124:035293

Erceg J. IZRADA POSLOVNOG PLANA ZA OTVARANJE PUTNIĈKE AGENCIJE U SEGMENTU CIKLOTURIZMA NA OTOKU BRAĈU : Završni rad [Undergraduate thesis]. Split: University of Split, Faculty of economics Split; 2019 [cited 2024 November 14] Available at: https://urn.nsk.hr/urn:nbn:hr:124:035293

J. Erceg, "IZRADA POSLOVNOG PLANA ZA OTVARANJE PUTNIĈKE AGENCIJE U SEGMENTU CIKLOTURIZMA NA OTOKU BRAĈU : Završni rad", Undergraduate thesis, University of Split, Faculty of economics Split, Split, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:124:035293

Metadata
TitleIZRADA POSLOVNOG PLANA ZA OTVARANJE PUTNIĈKE AGENCIJE U SEGMENTU CIKLOTURIZMA NA OTOKU BRAĈU : Završni rad
AuthorJosip Erceg
MentorAnte Mandić (mentor)
MBZ: 366420
GranterUniversity of Split
Faculty of economics Split
Split
Defense date and country2019-08, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Ovaj završni rad napisan je u obliku poslovnog plana u svrhu otvaranja putničke agencije „SunBike“. U radu se analizira potencijal i mogućnost razvoja turističke ponude u segmentu cikloturizma na otoku Braču, kao odgovor na problem nedovoljno razvijene turističke ponude selektivnih oblika turizma na cijelom području Splitsko-dalmatinske ţupanije. Rad je koncipiran u tri djela (uvod, razrada poslovnog plana i zaključak) u kojima prikazuje cjelokupni proces otvaranja putničke agencije te analizira stanje na trţištu posredništva specijaliziranog za cikloturizam. Kao rezultat, rad na kraju empirijskog dijela daje odgovor na pitanje je li ideja za otvaranjem putničke agencije „SunBike“ ostvariva te ekonomski opravdana.
Abstract (english)
This final thesis is written in the form of a business plan for development of travel agency "SunBike". This paper analyzes the potential and the possibility of developing a tourist supply in the segment of cyclotourism on island Brac, as a response to the problem of underdeveloped tourist supply of selective forms of tourism in the entire area of Split-Dalmatia County. The paper is conceptualized in three parts (introduction, business plan development and conclusion) which show the process of developing a travel agency and analyzing the state of intermediary agencies specializing in cyclotourism. As a result, the paper at the end of the empirical section answers the question is the idea of developing a SunBike travel agency feasible and economically viable.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:124:035293
Study programmeTitle: Tourism Operations
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2019-11-20 08:05:15