Hospitality is a highly competitive, regulated and seasonal industry that requires a focus on customer service, technology and differentiation to succeed. Hotel accommodation facilities are a significant segment of the tourist offer of the Republic of Croatia, although they represent only 15% of the total capacity, which represents a value lower than the structural position that hotels occupy with the main competitors in the Mediterranean. Through the final paper Analysis of business operations of selected companies from the hotel industry with the application of the DuPont model, three hotel companies were analyzed, that is, their business operations over four years. For the purposes of analysis using the DuPont model, indicators of net profit margin, turnover ratio of total assets, capital multiplier and profitability of capital (ROE) and assets (ROA) were used. The starting point for the analysis of the mentioned companies are the basic financial statements that are publicly published on the website of the financial agency (FINA). From the observed period, it is evident that all analyzed companies operate unprofitably in 2020, which is the result of the pandemic caused by the corona virus, while in 2021, Grand Hotel Lav d.o.o. operates profitably and makes a profit, while Hotel Medena d.d. and Hotel Baška Voda d.d. operate unprofitably as a result of losses from 2020.