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undergraduate thesis
ISTRAŽIVANJE ZADOVOLJSTVA STUDENATA BANKARSKIM USLUGAMA
Završni rad
2018. urn:nbn:hr:124:714868
Androja, Ivan
University of Split
Faculty of economics Split

Cite this document

Androja, I. (2018). ISTRAŽIVANJE ZADOVOLJSTVA STUDENATA BANKARSKIM USLUGAMA : Završni rad (Undergraduate thesis). Split: University of Split, Faculty of economics Split. Retrieved from https://urn.nsk.hr/urn:nbn:hr:124:714868

Androja, Ivan. "ISTRAŽIVANJE ZADOVOLJSTVA STUDENATA BANKARSKIM USLUGAMA : Završni rad." Undergraduate thesis, University of Split, Faculty of economics Split, 2018. https://urn.nsk.hr/urn:nbn:hr:124:714868

Androja, Ivan. "ISTRAŽIVANJE ZADOVOLJSTVA STUDENATA BANKARSKIM USLUGAMA : Završni rad." Undergraduate thesis, University of Split, Faculty of economics Split, 2018. https://urn.nsk.hr/urn:nbn:hr:124:714868

Androja, I. (2018). 'ISTRAŽIVANJE ZADOVOLJSTVA STUDENATA BANKARSKIM USLUGAMA : Završni rad', Undergraduate thesis, University of Split, Faculty of economics Split, accessed 02 December 2024, https://urn.nsk.hr/urn:nbn:hr:124:714868

Androja I. ISTRAŽIVANJE ZADOVOLJSTVA STUDENATA BANKARSKIM USLUGAMA : Završni rad [Undergraduate thesis]. Split: University of Split, Faculty of economics Split; 2018 [cited 2024 December 02] Available at: https://urn.nsk.hr/urn:nbn:hr:124:714868

I. Androja, "ISTRAŽIVANJE ZADOVOLJSTVA STUDENATA BANKARSKIM USLUGAMA : Završni rad", Undergraduate thesis, University of Split, Faculty of economics Split, Split, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:124:714868

Metadata
TitleISTRAŽIVANJE ZADOVOLJSTVA STUDENATA BANKARSKIM USLUGAMA : Završni rad
AuthorIvan Androja
MentorBiljana Crnjak Karanović (mentor)
MBZ: 115860
GranterUniversity of Split
Faculty of economics Split
Split
Defense date and country2018-09, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Marketing
Abstract
Osiguravanje visokog stupnja zadovoljstva klijenata i ostvarivanje dugoročnog odnosa pred-stavlja ključ uspjeha u suvremenom bankarskom poslovanju. Razina zadovoljstva klijenata banaka se razlikuje, tako da je mjerenje zadovoljstva klijenata iznimno važno. Zadovoljni klijenti troše više, a i time su skloni isprobavanju novih paketa i usluga. Profitabilno poslovanje ne može post-ojati bez zadovoljstva klijenata, posebno u uslužnim djelatnostima Siguran put prema postizanju tog cilja jest komunikacija, “osluškivanje” mišljenja i potreba klijenata.
Abstract (english)
Ensuring a high degree of customer satisfaction and achieving long-term relationships is the key to success in modern banking. Customer satisfaction levels vary, so customer satisfaction measurement is extremely important. Satisfied customers spend more and therefore tend to try new packages and services. Profitable business can not exist without customer satisfaction, especially in the service sector. The proper way to achieve this goal is communication and listening to opinions and clients needs.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:124:714868
Study programmeTitle: Economics
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2018-11-22 08:41:10