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master's thesis
ISPITIVANJE ZADOVOLJSTVA GOSTIJU USLUGAMA HOTELA: STUDIJA SLUČAJA HOTEL PORT 9
Završni rad
2019. urn:nbn:hr:124:403731
Botica, Marina
University of Split
Faculty of economics Split

Cite this document

Botica, M. (2019). ISPITIVANJE ZADOVOLJSTVA GOSTIJU USLUGAMA HOTELA: STUDIJA SLUČAJA HOTEL PORT 9 : Završni rad (Master's thesis). Split: University of Split, Faculty of economics Split. Retrieved from https://urn.nsk.hr/urn:nbn:hr:124:403731

Botica, Marina. "ISPITIVANJE ZADOVOLJSTVA GOSTIJU USLUGAMA HOTELA: STUDIJA SLUČAJA HOTEL PORT 9 : Završni rad." Master's thesis, University of Split, Faculty of economics Split, 2019. https://urn.nsk.hr/urn:nbn:hr:124:403731

Botica, Marina. "ISPITIVANJE ZADOVOLJSTVA GOSTIJU USLUGAMA HOTELA: STUDIJA SLUČAJA HOTEL PORT 9 : Završni rad." Master's thesis, University of Split, Faculty of economics Split, 2019. https://urn.nsk.hr/urn:nbn:hr:124:403731

Botica, M. (2019). 'ISPITIVANJE ZADOVOLJSTVA GOSTIJU USLUGAMA HOTELA: STUDIJA SLUČAJA HOTEL PORT 9 : Završni rad', Master's thesis, University of Split, Faculty of economics Split, accessed 19 December 2024, https://urn.nsk.hr/urn:nbn:hr:124:403731

Botica M. ISPITIVANJE ZADOVOLJSTVA GOSTIJU USLUGAMA HOTELA: STUDIJA SLUČAJA HOTEL PORT 9 : Završni rad [Master's thesis]. Split: University of Split, Faculty of economics Split; 2019 [cited 2024 December 19] Available at: https://urn.nsk.hr/urn:nbn:hr:124:403731

M. Botica, "ISPITIVANJE ZADOVOLJSTVA GOSTIJU USLUGAMA HOTELA: STUDIJA SLUČAJA HOTEL PORT 9 : Završni rad", Master's thesis, University of Split, Faculty of economics Split, Split, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:124:403731

Metadata
TitleISPITIVANJE ZADOVOLJSTVA GOSTIJU USLUGAMA HOTELA: STUDIJA SLUČAJA HOTEL PORT 9 : Završni rad
AuthorMarina Botica
MentorSilvia Golem (mentor)
MBZ: 274234
GranterUniversity of Split
Faculty of economics Split
Split
Defense date and country2019, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
General Economy
Abstract
Pitanje kvalitete usluge nametnulo se kao imperativ opstanka na tržištu i uspješnog poslovanja. Hotelijeri su prepoznali važnost upravljanja kvalitetom i stalnim poboljšanjem kvalitete usluga kako bi potrošači bili zadovoljni. Ukoliko određeni hotel ne analizira stanje na trištu u smislu identificiranja potreba potrošača, onda će teže opstati u konkurentskom okruženju. Tema ovog završnog rada veže se uz zadovoljstvo gostiju uslugama hotela, stoga je problem istraživanja u kojoj su mjeri gosti zadovoljni uslugama konkretnog hotela Port 9. Analizom rezultata pokazalo se da su gosti najzadovoljniji s uslugama koje pruža hotelsko osoblje, dok bi se dodatno trebalo poraditi na jelima.
Abstract (english)
The issue of quality of service has been imposed as an imperative for survival in the market and successful business. Hoteliers have recognized the importance of managing quality and constantly improving the quality of services to keep consumers satisfied. If a particular hotel does not analyze the market situation in terms of identifying consumer needs, then it will be harder to survive in a competitive environment. The topic of this final paper is related to the satisfaction of the guests with the hotel services, therefore the problem is exploring the extent to which the guests are satisfied with the services of the specific Hotel Port 9. The analysis of the results showed that the guests are most satisfied with the services provided by the hotel staff, while further work should be done on the meals.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:124:403731
Study programmeTitle: Management; specializations in: Project management, Financial and Tax management, Accounting and Revision
Course: Financial and Tax management
Study programme type: professional
Study level: specialist graduate
Academic / professional title: stručni/a specijalist/ specijalistica ekonomije (stručni/a specijalist/ specijalistica ekonomije)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Created on2019-11-28 09:45:18