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An exploratory study on rural destination quality and behavioral intentions amid the covid-19 pandemic
U: 5th International Rural Tourism Congress „Rural Tourism: Quality, Sustainability, Inclusiveness – Congress Proceedings“. / Tubić, Dejan; Bakan, Rikard; Pleša Puljić, Nikolina (ur.). Virovitica : Zagreb: Veleučilište u Virovitici i Hrvatska udruga za turizam i ruralni razvoj "Klub članova selo”, 2022. str. 19-30. urn:nbn:hr:124:503840
Gulić, Ana; Pranić, Ljudevit

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Gulić, A. i Pranić, Lj. (2022). An exploratory study on rural destination quality and behavioral intentions amid the covid-19 pandemic. U D. Tubić, (Ur.), R. Bakan, (Ur.), N. Pleša Puljić, (Ur.), 5th International Rural Tourism Congress „Rural Tourism: Quality, Sustainability, Inclusiveness – Congress Proceedings“ (str. 19-30). Virovitica : Zagreb: Veleučilište u Virovitici i Hrvatska udruga za turizam i ruralni razvoj "Klub članova selo”. Preuzeto s https://urn.nsk.hr/urn:nbn:hr:124:503840

Gulić, Ana i Ljudevit Pranić. "An exploratory study on rural destination quality and behavioral intentions amid the covid-19 pandemic." 5th International Rural Tourism Congress „Rural Tourism: Quality, Sustainability, Inclusiveness – Congress Proceedings“, Ur. Dejan Tubić, Ur. Rikard Bakan, Ur. Nikolina Pleša Puljić, Virovitica : Zagreb: Veleučilište u Virovitici i Hrvatska udruga za turizam i ruralni razvoj "Klub članova selo”, 2022, str. 19-30. https://urn.nsk.hr/urn:nbn:hr:124:503840

Gulić, Ana i Ljudevit Pranić. "An exploratory study on rural destination quality and behavioral intentions amid the covid-19 pandemic." U 5th International Rural Tourism Congress „Rural Tourism: Quality, Sustainability, Inclusiveness – Congress Proceedings“, 19-30. Virovitica : Zagreb: Veleučilište u Virovitici i Hrvatska udruga za turizam i ruralni razvoj "Klub članova selo”, 2022. Citirano 27.07.2024.. https://urn.nsk.hr/urn:nbn:hr:124:503840

Gulić, A. i Pranić, Lj. (2022) 'An exploratory study on rural destination quality and behavioral intentions amid the covid-19 pandemic', u Tubić, D. (ur.), Bakan, R. (ur.), Pleša Puljić, N. (ur.), 5th International Rural Tourism Congress „Rural Tourism: Quality, Sustainability, Inclusiveness – Congress Proceedings“, Virovitica : Zagreb: Veleučilište u Virovitici i Hrvatska udruga za turizam i ruralni razvoj "Klub članova selo”, str. 19-30. Preuzeto s: https://urn.nsk.hr/urn:nbn:hr:124:503840 (Datum pristupa: 27.07.2024.)

Gulić A, Pranić Lj. An exploratory study on rural destination quality and behavioral intentions amid the covid-19 pandemic. U: D. Tubić, ur., R. Bakan, ur., N. Pleša Puljić, ur. 5th International Rural Tourism Congress „Rural Tourism: Quality, Sustainability, Inclusiveness – Congress Proceedings“. Virovitica : Zagreb: Veleučilište u Virovitici i Hrvatska udruga za turizam i ruralni razvoj "Klub članova selo”; 2022. Str. 19-30. [pristupljeno 27.07.2024.] Dostupno na: https://urn.nsk.hr/urn:nbn:hr:124:503840

A. Gulić i Lj. Pranić, "An exploratory study on rural destination quality and behavioral intentions amid the covid-19 pandemic", 5th International Rural Tourism Congress „Rural Tourism: Quality, Sustainability, Inclusiveness – Congress Proceedings“, D. Tubić, R. Bakan i N. Pleša Puljić, Ur. Virovitica : Zagreb: Veleučilište u Virovitici i Hrvatska udruga za turizam i ruralni razvoj "Klub članova selo”, 2022. [Online] Dostupno na: https://urn.nsk.hr/urn:nbn:hr:124:503840 [Citirano: 27.07.2024.]

Za citiranje koristite ovu mrežnu adresu: https://urn.nsk.hr/urn:nbn:hr:124:503840
Podaci o radu
Naslov (engleski)An exploratory study on rural destination quality and behavioral intentions amid the covid-19 pandemic
AutorAna Gulić
AutorLjudevit Pranić
UrednikDejan Tubić
UrednikRikard Bakan
UrednikNikolina Pleša Puljić
Autorova ustanovaSveučilište u Splitu
Ekonomski fakultet
Znanstveno / umjetničko
područje, polje i grana		DRUŠTVENE ZNANOSTI
Ekonomija
Trgovina i turizam
Sažetak (engleski)
As physical distancing and international travel restrictions in the wake of the COVID-19 outbreak have forced an unprecedented number of people to remain in or near their place of residence, the access to nature and the hinterlands has become a longed-for luxury for many. Despite the resulting increase in interest from tourists wanting to visit the countryside, there is a paucity of research on tourist perceptions and behaviors in rural areas amid the pandemic. To fill this research gap, the goals of this exploratory study are to examine (1) tourists’ perceptions of destination quality (DQ) in Croatia’s rural Cetina Region, (2) the effects of perceived DQ on the two dimensions of visitor loyalty, and (3) the effects of visitor demographics on perceived DQ. Based on the Tosun et al.’s (2015) model of DQ, this study explores destination service quality (DSQ) and destination natural quality (DNQ). Moreover, while the loyalty construct includes behavioral (revisit intentions) and attitudinal (word-of-mouth intentions) perspectives, demographics include gender, age, education, country of origin, marital status, and employment status. Spearman’s correlation and multiple regression were employed to analyze the visitor data collected via a self- administered questionnaire written in Croatian and English. The results indicate that rural visitors’ behavioral intentions are primarily driven by the quality of destination’s natural attributes, with service attributes taking a back seat in such context. Additionally, country of origin plays an important role in DQ perceptions. The study ends with theoretical and practical implications of the results, limitations, and suggestions for future research.
Ključne riječi (engleski)
Jezikengleski
Vrsta publikacijeZnanstveni rad - Izvorni znanstveni rad
Status objaveObjavljen
Vrsta recenzijeRecenziran - međunarodna recenzija
Verzija publikacijeObjavljena verzija rada (izdavačev PDF)
Naslov zbornika5th International Rural Tourism Congress „Rural Tourism: Quality, Sustainability, Inclusiveness – Congress Proceedings“
Brojčani podacistr. 19-30
ISBN978-953-8028-17-5
URN:NBNurn:nbn:hr:124:503840
Datum objave publikacije2022
SkupNaziv: 5th International Rural Tourism Congress Rural Tourism: Quality, Sustainability, Inclusiveness
Lokacija: Cavtat, Hrvatska
Datum početka: 2022-04-27
Datum završetka: 2024-04-30
Vrsta izlaganja: Predavanje
URL dokumentahttps://5kongres.klubselo.hr/sazeci-i-radovi/detaljnije/zbornik-radova
Vrsta resursaTekst
IzdavačVirovitica : Zagreb: Veleučilište u Virovitici i Hrvatska udruga za turizam i ruralni razvoj "Klub članova selo”
Prava pristupaOtvoreni pristup
Uvjeti korištenjaIkona licence Zaštićeno autorskim pravom.
Datum i vrijeme pohrane2024-07-17 20:17:08